The Passing of Muse Greenwood, CEO of Be United
On behalf of Be United, we wanted to share some very sad news with you.
On Tuesday, 3 November, our CEO, Muse Greenwood, passed away.
We are deeply saddened by this loss, and our thoughts are with Muse’s husband, Alan Greenwood, her family, loved ones, colleagues, and everyone who knew and worked with her.
Muse was an exceptional person and an inspirational leader. She brought tremendous energy and passion to every project she worked on, and to every organisation and stakeholder she had the opportunity to work with. She was a creative first: a visionary, a leader who turned ideas into momentum, and found ingenious ways to elevate any initiative she touched. It was Muse who designed our Next Level programme, introduced performance elements to every Creative Partnerships Conference session, drove our growth, and so much more. Her passion to innovate, think outside the box, and always honour the heritage of Scotland and the melting pot of cultures the Scottish art scene hosts made Be United who we are today.
Muse believed in bringing people together and, as Be United’s CEO, worked tirelessly to strengthen connections among the Black diaspora in Scotland, creatives, cultural and third-sector organisations, and businesses across the wider Scottish network.
Most importantly, Muse was a champion and mentor to those she worked with. She inspired the Be United team, freelancers, and artists to do more and to do it creatively. She cared deeply about Be United’s mission, the team and the community she served until the very last moments of her life. She has left a profound impact on all of us.
We are profoundly grateful to have had her as a leader and to have had the chance to get to know her, work alongside her, and learn from her.
As we look to the future, all of us at Be United are committed to carrying on her legacy and vision. Her drive and passion will continue to shape the work we do. Muse made a lasting difference to the people and communities she worked with, and we want to honour her by continuing to create spaces where creativity can live without boundaries, where there is no limit to innovation, and where talent can flourish.
Thank you to everyone who has been part of the journey so far and to everyone who helped build the community she cared about so deeply.
We are incredibly grateful for your kindness, support, and understanding during this time, as we take a moment to grieve and plan our next steps.
Muse, you will continue to inspire us all.
-The Be United Team
